Exploring the MarTech & CX Landscape
Genesys®, a leader in AI-powered experience orchestration, today announced a strategic collaboration with Salesforce, the #1 AI CRM, to help businesses bring together their data, agents, bots and communication channels for smarter end-to-end customer and employee experiences.
Strengthening Revenue Operations, or RevOps, and sales is crucial for the success and growth of any organization.
In today’s fast-paced and competitive market, brands need to go above and beyond to meet and exceed customer expectations for a great customer experience throughout the buying journey.
Continuously testing and refining your marketing channel can help you reach the right audience, engage with them effectively, and ultimately convert them into loyal customers.
Healthcare organizations are increasingly turning to marketing analytics and advertising as a means of reaching and engaging with their target audiences. However, these efforts must be conducted in compliance with the Health Insurance Portability and Accountability Act (HIPAA), which sets strict standards for the privacy and security of protected health information (PHI).
Today we’re going to talk about using customer feedback effectively, and how businesses can take the wealth of information they collect from their customers to make better business decisions that help both the customer, their employees, and the…
Agile focuses on outcomes, not outputs. This is a key principle that underpins Agile principles and the methods based on them, and distinguishes it from traditional project management approaches.
In this episode, I speak with Roger Thompson, former executive at FirstService Corporation and current consultant and docotoral candidate. Roger expands on the idea of design and how the structure of a meeting, of a team, and of a company can impact the effectiveness of ideation and brainstorming. Additionally, we discuss the responsibility of leaders and leadership to create a culture in which intrapreneurship and can thrive and bias can be combated.
What happens when you discover that your marketing analytics are not a match for your company’s goals? Understanding your Key Performance
Indicators (KPIs) and how they tie to your business objectives is critical.
Today we’re going to talk about how focusing on internal processes can provide both internal and external benefits to a business. To help me discuss this topic, I’d like to welcome Nikhil Nandagopal, Co-Founder and CPO of Appsmith. RESOURCES…
