Expert Advice for Marketing Leaders on MarTech, AI, & CX
Catch the latest episodes of our award-winning podcasts for CMOs and marketing professionals
#72: Concept to acquisition with Chris Tilkov, DocuSketch
Joining me today is Chris Tilkov, General Manager at DocuSketch, an automated estimation and documentation platform that helps homeowners rebuild after natural disasters. Before joining DocuSketch, Chris founded AskAiME, a platform that was successfully acquired. But his journey didn’t start in tech—he began his career as a carpet cleaner before transitioning into the world of technology and entrepreneurship.
From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers information and insights to make better decisions.
Martechipedia™ Wiki
The marketing wiki with everything you need to know:
Most popular terms
Net Revenue Retention (NRR)
Net Revenue Retention (NRR) is a key performance metric used to measure the total…
Payments Media Network (PMN)
Payments Media Network (PMN) is an innovative marketing platform that allows brands and retailers…
Single-channel Marketing Measurement
Single-channel marketing measurement refers to the process of measuring the total number of conversions…
Mixed Reality (MR)
Mixed reality (MR) refers to the integration of virtual and physical elements into a…
Daily Standup Meeting Agenda
You can use this Daily Standup Meeting Agenda and modify it for your own…
Sprint Backlog (Scrum Element)
As compared to the product backlog, the Sprint backlog is a more orderly work…
Product Backlog (Scrum Element)
The product backlog is a large list of all many ideas, items, and proposed…
1st Party Data
arty data is often behavioral, as it is collected as a customer is taking…
Extrinsic Motivation
This refers to items used to inspire and motivate employees to be more productive…
3rd party data
hird-party data is not directly collected or owned by your brand. It is data…
Average Speed to Answer (ASA)
Average Speed to Answer (ASA) is a critical metric used in call center operations…
Sprint Planning Meeting (Scrum Element)
The kickoff to each new Sprint includes a planning meeting in which items from…
Latest Research
The more recent insights, trends, and stats to guide your work
Expert Mode Articles
Hear from Thought Leaders About Marketing technology, CX, and Digital Transformation
Expert Mode: Synthetic Research and the Future of Customer Understanding
Arguably among the most exciting developments in the area of marketing and customer experience is…
Expert Mode: Redefining Brand Partnerships with AI
Brand partnerships are undergoing a significant transformation, fueled by the innovative power of artificial intelligence. …
Expert Mode: Navigating the Evolving E-commerce Landscape
The e-commerce landscape is in constant flux, a dynamic environment shaped by evolving consumer behaviors,…
More Industry News
More Articles on MarTech, AI, & Customer Experience
Happy Employees Create Happy Customers: The Interdependence of Employee and Customer Experiences
The mantra “Happy employees create happy customers” has transcended mere corporate jargon to become a foundational principle for sustainable growth…










