Expert Advice for Marketing Leaders on MarTech, AI, & CX

Catch the latest episodes of our award-winning podcasts for CMOs and marketing professionals, browse our martech wiki, and read the latest research and insights on AI adoption, CX, and more.


From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers information and insights to make better decisions.


Martechipedia™ Wiki

The marketing wiki with everything you need to know:

Helaine Rich

Vice President Strategic Sales and Administration at ePost (as of {{Publish Date}}) As the…

Expected Value of Perfect Information (EVPI)

Expected Value of Perfect Information (EVPI) is the maximum amount a rational decision-maker should…

Zack Wenthe

Zack Wenthe is a seasoned product marketing and customer data expert, currently serving as…

Fauxlution

A fauxlution is a technological intervention that presents itself as a solution but offers…

Fab Dolan

Fab Dolan is Co-Founder and CEO of 99Ravens.

Digital Out of Home (DOOH)

Digital Out of Home (DOOH) is advertising delivered on digital screens located in public,…

Jim Sturm

President of North America at Capillary Technologies Jim Sturm is Capillary’s President of North America.…

Labor Illusion

The labor illusion is a behavioral economics phenomenon in which people assign more value…

Daniel Damasio

Daniel Damasio

Daniel Damasio is Senior CRM Analyst at Nestle.

Citation Optimization

Citation optimization is the practice of structuring content and building authority so that AI…

Luke Roberts

Luke Roberts serves as Global Director of Digital Strategies and Growth at Bynder, a…

Lean Startup

The Lean Startup is a methodology for developing businesses and products under conditions of…


The Agile Brand with Greg Kihlström podcast

Don't miss a thing. Listen to the top marketing technology podcast with host Greg Kihlström



The Agile Brand Guide®
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.