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#140 Measuring the True Cost of Negative Customer Experiences
What if negative customer experiences matter more than you think—impacting your bottom line far beyond…
Expert Mode: How Dirty Water Built a Cult Brand by Thinking Like a Bartender
When most people think of launching a new beverage brand, they picture sleek branding, influencer…
CustomerThink: Building a Culture of Agility in CX and Marketing
This article was written for CustomerThink by Greg Kihlström. Agility has become a cornerstone for…
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#692: The lifetime value of milliseconds in the customer experience with Jaxon Repp, Harper
If you could speed up every digital interaction your customers have with your brand by…
Expert Mode: Why Slow is the New Down—and What That Means for Digital Experience
Your website might technically be “up,” but if it’s slow, your customers have already moved…
#48: REPLAY: B2B Brand Stories with Tiffany Grinstead, Nationwide Insurance
We aired this episode a little while ago but wanted to share it again because…
#31: One Amazing Thing About Bluecore with Fayez Mohamood
Customers don’t always know what questions to ask when shopping for a product. What if…
CustomerThink: How AI Avatars Are Quietly Rewiring Enterprise Productivity
This article was written by Greg Kihlström for CustomerThink. Generative AI has generated plenty of…
#691: Gaining agility and results with composable CMS, with Mark Wheeler from Storyblok
When speed and agility are everything, most marketing teams are still stuck in the slow…