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#830: Design Systems + Systems Thinking: How to Build a Design Language Your Whole Organization Can Actually Use
Today, we’re going to talk about Design Systems and Systems Thinking, and specifically, how to build a design language your whole organization can actually use. We’ll explore why so many design systems fail by focusing on components instead of conviction, and how rooting a brand in a core, shared belief allows it to scale without breaking. To help me discuss this topic, I’d like to welcome, Jenna Kennedy from The Office of Experience and Chris Taylor from DDN.
From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers information and insights to make better decisions.
Martechipedia™ Wiki
The marketing wiki with everything you need to know:
Most popular terms
Qualtrics XM Platform
Qualtrics XM Platform is a comprehensive experience management (XM) platform that helps organizations collect,…
Emotional Selling Proposition (ESP)
An Emotional Selling Proposition (ESP) is a brand’s strategy to connect with its audience…
Maximum Bid (Max CPC)
Maximum Bid, commonly referred to as Max CPC (Maximum Cost Per Click), is the…
Project Management Components (PMBOK)
Project management is a crucial part of any business operation. It involves the planning,…
Customer Satisfaction Score (CSAT)
Organizations use the Customer Satisfaction Score, or CSAT, as a way to measure satisfaction…
Decision Latency Index (DLI)
The Decision Latency Index (DLI) is a business performance metric that measures the average…
Key Success Indicator (KSI)
A Key Success Indicator (KSI) is a measurable value that reflects the effectiveness of…
Churn Rate (CR)
Churn Rate (CR) measures how many customers stop doing business with a company in…
Product Detail Page (PDP)
A Product Detail Page (PDP) is the canonical page in an e-commerce experience that…
Eisenhower Matrix
The Eisenhower Matrix, also known as the Eisenhower Box or Urgent-Important Matrix, is a…
Population Stability Index (PSI)
Population Stability Index (PSI) is a univariate drift metric that quantifies how much a…
Gross Merchandise Value (GMV)
Gross Merchandise Value (GMV) is the total monetary value of all merchandise sold through…
Latest Research
The more recent insights, trends, and stats to guide your work
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