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#814: United Rentals’ Alyse Fuller on driving real impact without being overwhelmed by data

#814: United Rentals’ Alyse Fuller on driving real impact without being overwhelmed by data

Today, we’re going to talk about moving beyond the score. We’ll explore how Generative AI is shifting the discipline of customer experience from a reactive, score-chasing exercise to a proactive, problem-solving engine. We’ll get practical about how a very lean team at a massive organization can leverage these tools to drive real business impact, especially when faced with an overwhelming amount of data. We are here in Las Vegas at Medallia Experience 2026 and to help me discuss this topic, I’d like to welcome, Alyse Fuller, Customer Experience Program Manager at United Rentals.


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