A Guide to Marketing Technology and CX
From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers and CX professionals information and insights to make better decisions.
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Martechipedia™
The marketing technology wiki serving as a guide for CMOs, marketing and customer experience leaders, and aspiring leaders
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All the acronyms a marketer could ask for! Terms, concepts and other resources in a wiki format.
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Latest Articles
Successful leadership through empowering teams and avoiding micromanagement
In today’s fast-paced business environment, effective leadership is more crucial than ever. As organizations strive…
Building internal relationships for organizational success
The importance of building relationships within an organization cannot be overstated. The ability to foster…
Boosting efficiency with streamlined content creation
The ability to create and manage content efficiently is paramount for businesses, particularly in the…
AI enhances competitive intelligence agility
The transition from traditional brick-and-mortar retail to e-commerce has fundamentally altered the way brands assess…
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The Agile Brand Guide® Book Series
The internationally best-selling series available in print, digital and audio.
In 3 hours or less, get up to speed on the trends, issues, and trends that affect your work. Marketing technology, CX, and strategy books for busy professionals.
