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#761: Treasure Data CEO Kaz Ohta and CMO Karen Wood on the AI-driven reinvention of marketing

#761: Treasure Data CEO Kaz Ohta and CMO Karen Wood on the AI-driven reinvention of marketing

Today, we’re going to talk about the AI-driven reinvention of marketing. For years, marketing clouds have promised a unified view of the customer and personalized engagement, but many leaders are still struggling with fragmented systems, disconnected data, and unpredictable costs. Now, the demands of AI are exposing the foundational cracks in that legacy architecture, forcing a fundamental shift in how we think about the relationship between data,…


From the creators of The Agile Brand with Greg Kihlström® podcast, and the internationally best-selling The Agile Brand Guide® series of books on marketing technology topics, we're here to give marketers information and insights to make better decisions.


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Monica Kumar, CMO at Extreme Networks

Monica Kumar

Monica Kumar is the Executive Vice President and Chief Marketing Officer at Extreme Networks,…

Avaya

Avaya is a global leader in enterprise communications and customer experience solutions, providing unified…

Longitudinal Data

Longitudinal data refers to datasets collected from the same subjects, entities, or systems repeatedly…

Ravi Shankar

Ravi Shankar is the Senior Vice President and Chief Marketing Officer at Denodo. He…

Jason Ing

Jason Ing is the Chief Marketing Officer at Typeface, where he leads global marketing…

Daniel Damasio

Daniel Damasio

Daniel Damasio is Senior CRM Analyst at Nestle.

Chris Tilkov, DocuSketch

Chris Tilkov

Chris Tilkov is a director at DocuSketch and is the founder of AskAime, an…

Business to Agent to Consumer (B2A2C)

Business to Agent to Consumer (B2A2C) is a go-to-market and transaction model where a…

Karen Wood, Interim CMO at Treasure Data

Karen Wood

Karen Wood is Interim CMO of Treasure Data.

Haider Iqbal, Thales

Haider Iqbal

Haider is a technology leader and strategist with a career that spans consulting, sales, acquisitions,…

Profit & Loss (P&L)

Profit & Loss (P&L) is a financial summary of revenues, costs, and expenses over…

Role-Based Access Control (RBAC)

Role-Based Access Control (RBAC) is an authorization framework that assigns permissions to users based…


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