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#850: Newell VP of E-commerce Tambi Younes on expanding the operational limits of ecommerce capabilities
Today, we’re going to talk about a critical breaking point for large consumer brands: the operational limits of ecommerce execution. When you’re managing thousands of products across countless digital shelves, manual processes don’t just slow you down—they force you to leave opportunity on the table. We’ll explore how automation and AI are moving teams from being reactive firefighters on their top SKUs to strategic drivers of growth across their entire catalog. To help me discuss this topic, I’d like to welcome, Tambi Younes, Vice President of E-commerce at Newell.
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Martechipedia™ Wiki
The marketing wiki with everything you need to know:
Most popular terms
Zero Moment of Truth (ZMOT)
Zero Moment of Truth (ZMOT) is a marketing concept that describes the moment in…
Employee Lifetime Value (ELV)
Employee Lifetime Value (ELV) is a concept borrowed from the marketing metric Customer Lifetime…
Agentic Commerce Protocol (ACP)
The Agentic Commerce Protocol (ACP) is an open, Apache-2.0–licensed standard co-developed and maintained by…
Problem First Approach (PFA)
The Problem First Approach (PFA) is a decision-making and problem-solving methodology that emphasizes identifying…
Intuit Mailchimp
Intuit Mailchimp is an all-in-one marketing platform designed primarily for small and medium-sized businesses…
Average Revenue Per Account (ARPA)
Average Revenue Per Account (ARPA) is a key metric that measures the average revenue…
Amperity
Amperity is an AI-powered Customer Data Platform (CDP) that enables enterprises to unify fragmented…
Treasure Data
Treasure Data is a cloud-based Customer Data Platform (CDP) that enables enterprises to unify,…
Change Control Board
A Change Control Board is a group of change management executives in charge of…
Average Revenue Per User (ARPU)
Average Revenue Per User (ARPU) is a metric that measures the average revenue generated…
Data Axle
Data Axle is a cloud-based data platform that provides comprehensive B2B and B2C data,…
Universal Product Code (UPC)
Universal Product Code (UPC) is a barcode symbology that is widely used globally for…
Latest Research
The more recent insights, trends, and stats to guide your work
Zappi: Closing the Relevance Gap: Why Women Feel Unseen by Advertising and What Leaders Must Do
A recent Zappi study, The relevance gap: Why women feel increasingly unseen by advertising, reveals a substantial and growing “relevance…
Up-to-the-Minute
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