#32: The Amazonification of B2B ecommerce with Alex Sayyah at Aleran
Is your B2B buying experience stuck in the past? If you’re making your customers email for a quote while competitors…
#31: Getting the most out of AI with the right data approach with Emily He, Gong
To be truly successful with AI, capturing data is only the beginning.
#30: The power of gratitude in business with Brendan Kamm, Thnks
Are you missing out on one of the simplest yet most powerful tools for building business relationships?
#29: AI as a collaborative teammate with Shannon Duffy, Asana
What if AI could be your invaluable sidekick? Imagine fraying up hours of your day by letting AI handle the…
#28: Discussing the marketing jobs market with Sue Keith, Landrum Talent Solutions
How elections, the economy, and AI are affecting job seekers and hiring managers
#27: Overcoming data silos with Brian Gates, RainFocus
Welcome to today’s episode where we’re going to talk about event data and personalized marketing with Brian Gates, SVP of…
#26: Creating B2B content that engages and converts with Ryan Estes, Co-Founder of Wildcast
In B2B marketing, creating content that not only engages but also converts is crucial. Today, we’re joined by Ryan Estes,…
#25: Customer-led growth with Elisabeth Zornes, Chief Customer Officer,Autodesk
Today we’re going to talk about the strategies for driving customer-led growth with Elisabeth Zornes, Chief Customer Officer at Autodesk.…
#25: Customer-led growth with Elisabeth Zornes, Chief Customer Officer, Autodesk
Today we’re going to talk about the strategies for driving customer-led growth with Elisabeth Zornes, Chief Customer Officer at Autodesk.…
#24: Telling a unified story across diverse audiences and product portfolios with Ajay Kumar, CMO at ManageEngine
Welcome to today’s episode where we will explore how to tell a unified story while marketing several products to several…
#23: B2B Marketing in the Tech Sector with Polly Traylor, Komprise
In an ever-evolving B2B landscape, marketing strategies, and communications are continually adapting to meet customers’ changing demands, especially in tech-driven…
#22: Better CX through conversation intelligence with Eric Williamson, CMO at CallMiner
Today we’re going to talk about using speech analytics data to enable better B2B marketing and a better customer experience.…