Definition
A sales qualified lead (SQL) is a potential customer that has already been deemed a marketing qualified lead (MQL), and then is approved by sales as an opportunity that is a good idea to pursue.
Related
Marketing qualified lead (MQL)
A sales qualified lead (SQL) is a potential customer that has already been deemed a marketing qualified lead (MQL), and then is approved by sales as an opportunity that is a good idea to pursue.
Marketing qualified lead (MQL)