Measurement Metrics

• Customer Retention Rate (CRR)
• Customer Satisfaction Score (CSAT)
• Decision Latency Index (DLI)
• Direct-to-Consumer Advertising Spend (DAS)
• Employee Lifetime Value (ELV)
• Key Performance Indicator (KPI)
• Key Success Indicator (KSI)
• Lead Velocity Rate (LVR)
• Maximum Bid (Max CPC)
• Monthly Recurring Revenue (MRR)
• Net Promoter Score (NPS)
• Net Revenue Retention (NRR)
• Predicted Attributable Value (PAV)
• Realized Attributable Value (RAV)
• Retention Rate
• Return on Ad Spend (ROAS)
• Return on Investment (ROI)
• Total Cost of Ownership (TCO)
• Units Per Transaction (UPT)
• User Engagement