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Home » Martechipedia » The Industry » People » Platform Leaders » Michelle Boockoff-Bajdek

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Michelle Boockoff-Bajdek

Table of Contents

  1. Links
  2. Podcast Appearances
  3. Related Articles, News, & Episodes

CMO at Sitecore

Links

Michelle Boockoff-Bajdek on LinkedIn: https://www.linkedin.com/in/michellebb/

Sitecore website: https://www.sitecore.com

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Podcast Appearances

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Please note that this information was accurate as of October 23, 2025

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  • Artificial Intelligence
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        • Meaningful Measurement of the Customer Experience (2022)
        • The Agile Brand: Creating Authentic Relationships Between Companies and Consumers (2018)
        • The Agile Consumer: Navigating the Empowered Economy and the Future of Customer Experience
        • The Center of Experience (2020)
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      • Customer Lifetime Value (CLV)
      • Customer Retention Rate (CRR)
      • Customer Satisfaction Score (CSAT)
      • Decision Latency Index (DLI)
      • Direct-to-Consumer Advertising Spend (DAS)
      • Employee Lifetime Value (ELV)
      • Key Performance Indicator (KPI)
      • Key Success Indicator (KSI)
      • Lead Velocity Rate (LVR)
      • Maximum Bid (Max CPC)
      • Monthly Recurring Revenue (MRR)
      • Net Promoter Score (NPS)
      • Net Revenue Retention (NRR)
      • Predicted Attributable Value (PAV)
      • Realized Attributable Value (RAV)
      • Retention Rate
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      • Return on Investment (ROI)
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      • Units Per Transaction (UPT)
      • User Engagement
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    • Regulatory and Legal
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      • Thompson Sampling
    • Company Culture
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    • Subscriber Identity Module (SIM)
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