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Knowledge Base category: Terms

Marketing Technology terms that don’t fit in other categories, but are still useful to the discussion.

Home » Martechipedia Wiki » Terms » Page 2

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Terms

Null hypothesis
Product-market fit
Sales Qualified Lead (SQL)
Software as a Service (SaaS)
Target Audience
Total Addressable Market (TAM)
Visitor Segmentation
Wireframes
Word of Mouth Marketing (WOM)

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